Since I started going to bar shows in 2016, I attended several seminars about social media. Mostly they were about the benefits for bars of having an online presence. Roughly: make people aware of your
In the small Scottish village of Menstrie, Christine McCafferty, Diageo’s Archive Manager, watches over the historical content of more than 200 brands, both past and present, coming from more than 180 markets. She is assisted
Two years ago when I spent a month in London attending the local branch of EBS (European Bartending School), I discovered Hot Rum Cow, a UK drinks magazine focusing on the stories and people of
Ever had that thing in the morning when you wake up, know you have to get up but your feet somehow shout “don’t you dare”? Well, that’s me this morning, right this instant. My feet
